And how can the project help retailers? Here you can see an overview of the benefits.

This also includes regularly updating the online offer, which residents of the region can view, reserve or order on the Internet. The entire logistics process is also included in the service package. The Lozuka operating company is equipped and supported in such a way that it effectively backs up the participating companies: from the organization of the IT structure, which is of course equipped with the necessary interfaces, to the professional marketing measures necessary for successful e-commerce, to the vehicles with which the goods are delivered to the customer within a very short time. Financial expenses are thus spread over many shoulders and addressed effectively, in line with the motto: We are stronger together after all!
MULTI-TENANT TECHNOLOGY
The concept is based on proprietary technology, which makes it possible to technically connect retailers with a full range of products to the platform via interfaces such as inventory management systems, cash register systems or product/catalog data. Retailers without an inventory management system can also participate in the marketplace model, as it is also possible to manually maintain the products. For this purpose, product photos and product data are easily created in the software administration area and the range is completed step-by-step. The multi-tenant infrastructure can be used individually in every region. In addition to connecting the product range, the web-based interface also ensures that everyday Lozuka runs smoothly. Managing orders, planning and coordinating drivers, and managing items can be done in the blink of an eye.
The Siegen and Emsaue pilot regions are showing the way. Retailers have already become active co-designers and have welcomed the project right from the start. For many, Lozuka has become an important part of everyday life and the constantly growing product range offers an opportunity to shop on a weekly basis via Lozuka.

Status so far:
The retailer is perfect offline but not visible online!

Status of major online stores:
Amazon & Co. are perfect online, but not yet visible offline!

From now on with Lozuka:
Regional web department stores offer an optimal shopping experience!